Store Visualizer - Esko

Store Visualizer

Use virtual reality to create better packaging, store displays, and end caps.

Store Visualizer

Create better packaging, store displays and end caps

Test the visual impact of your latest design in the environment where it all happens: the store. Create a virtual retail environment with Store Visualizer.

See your new designs on the shelf next to the competition; present a complete product launch in 3D, including retail-ready packaging, displays and other branded items.

Create better packaging, store displays and end caps

Test your designs in a virtual retail environment

Test the impact in the environment where it all happens

  • Test your designs in a virtual retail environment
  • Interact with packaging in a virtual environment
  • See your designs on the shelf next to the competition

Realism in the point of sale material

Real-time rendering offers an unmatched level of reality. The details make it complete: the shadows at the back of the shelves, the randomness of the product’s position on the shelf; the way materials and prints are rendered. The animation offers freedom and life-like physics add even more realism.

You can place items anywhere – the floor, shelves or walls. Dress up the shelves with branded fronts and dividers. Create a complete store concept for your brand.

Create your custom environment

With Store Visualizer you can build your own store, configuring aisle and shelf layouts.

Planograming is easy when you can do it virtually.

Custom Environment
gin-bottle-refraction

Realistic products

Using VR, store walk throughs are as real as can be. Wander the store, pickup products to see the up close and even add them to your virtual shopping cart!

Stereoscopic rending makes it possible to view your virtual store on a 3D screen – or use Oculus Rift or HTC Vive googles.

Store Visualizer comes in different editions,
depending on your needs.

Store Visualizer Advanced

Store Visualizer Advanced

See your new designs on the shelf next to the competition, present a complete product launch in 3D, including retail-ready packaging, displays and other branded items.

Find out more...

Store Visualizer Prime

Store Visualizer Prime

Store Visualizer Prime allows you to view and interact with packaging in a virtual retail environment. It also allows you to populate stores with planogram data.

Find out more...

See your designs on the shelf next to the competition

Store Visualizer features

Build your store

Build your store

  • Configure your own virtual store: floor and ceiling style, aisle, and shelf layout
  • Industry standard libraries of furniture and fixtures to select from
  • Import files from Esko Studio or Esko ArtiosCAD
  • Import 3D files from other 3D modeling software
  • Import and convert planograms quickly
Studio Advanced

Put product on-shelf

  • Place single packaging objects or fill available space with an array
  • Swap objects, rearrange shelves
  • Add floor standing units, posters
Store Visualizer Advanced

Interact with products

  • Walk around and pick-up objects
  • Physics: Gravity, collision, friction, animation
  • Virtual reality (Meta Quest, HTC)
  • Virtual shopping cart
Store Visualizer Prime

Share & present

  • Export hi-res images and create videos
  • Export a web enabled 360° viewer for Mac, PC and mobile

Consumer insights for Store Visualizer features

Conduct Research

  • Capture participant data: eye-tracking devices or eye-tracking in virtual reality
  • Simulate an interactive shopping experience, track movement of research participants

Analyze your results

  • Live playback of heat maps of one or many participants
  • Examine participant shopping experience and movement
  • Playback fixation points
  • Export data to other analytics packages
  • Analyze statistics and areas of interest